Seymour Duncan
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Seymour Duncan & Content Marketing
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When Seymour Duncan built their new website, they made creating powerful content a priority. One of the first steps was a regularly updated blog that offers education, entertainment, and answers their customers’ questions.
They Wanted to Find the Perfect Writer
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Because of their specialized products, they needed a writer who was as knowledgeable about music gear and the industry as crafting a winning blog post.
Fitting the bill, The New Rockstar carefully curated a blog plan and schedule then went to work crafting blog posts that strengthened the site’s SEO, informed their customers about new and exciting products, and built brand authority through how-tos, tips and tricks, and more.
Top-Ranked Seymour Duncan Posts
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Today, The New Rockstar’s posts continue to be among the company’s top ranking. Covering a vast array of Dunan-related subjects, they drive the site’s traffic, enjoy massive engagement across the web and social media, and inform musicians about the gear they love.